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§ 10 · Open questions

What needs Sue's ratification

This brand book was assembled from public materials and broadcast best-practice — no client-supplied brand guide exists yet. The decisions below are agent recommendations. Each comes with a default we'll ship unless overridden.

  • Q1Primary & secondary brand colorsResolved

    Pixel-extracted from the official Bromont logo SVGs: indigo #2B328D (the MARS, BROMONT CCI wordmark, and every Bromont logo's primary) and teal #59C6A8 (the horse silhouette, four CCI stars, divider hairlines).

    No action needed — palette confirmed from contractual logo artwork. The early forest-green draft was wrong and has been corrected.

  • Q2Anniversary lockup design

    The 2026 edition is the 50th anniversary. The brand-pack.json reserves a slot for a "Red, White & Gold" anniversary lockup — but the artwork doesn't exist yet.

    Recommendation: commission a one-off anniversary mark (RNS Videomedia design) for the Thursday June 4 fundraiser at the Ski Hill. Reuse on opening title card.

  • Q3Mars title-sponsor lockup contractual rules

    I inferred title-lockup positioning (top-left, every frame, gold hairline divider) from Mars-brand standard practice across other sponsorships — not from a contractual document.

    Recommendation: request the MARS Equestrian sponsorship pack from Mars.Equestrian@effem.com to confirm lockup and clear-space rules before show day.

  • Q4Bilingual depth — do we caption?

    The site is fully bilingual, but past livestreams have only had English commentary. Should we render FR subtitle/caption track for the YouTube simulcast?

    Recommendation: ship FR-titled chyrons (already in design) but skip FR captions for 2026 — re-evaluate for 2027 once we have post-show engagement data.

  • Q5Sponsor reel cycle policy

    Alphabetical cycle of 18 official partners is fair but produces a 22-second reel. Some venues prefer tier-weighted cycles giving higher-spend partners more screen time.

    Recommendation: ship alphabetical (fair, lowest-controversy) unless Bromont's commercial team has a tier-weighted contract preference.

  • Q6Photographer credit

    Cealy Tetley is the official event photographer (per bromonthorsetrials.com). All on-screen photography should carry "© Cealy Tetley" credit.

    Recommendation: bake the credit into the bottom-right corner of all rider headshot bio cards. 11pt Recursive Mono at 60% opacity in teal (#59C6A8).